Marketing

How Can You Improve Your Online Reputation?

With so many customers doing everything online these days, it’s crucial for businesses to maintain their online reviews to preserve their positive reputations. The first thing a potential customer will see when they look up your business online is your Google Business Profile, which includes customer reviews. Through online reputation management, you can leverage good […]
August 25, 2022

How Do You Make Sure Your PPC Ads Convert to Sales?

Pay-per-click ads can be an effective way to get the word out about your business on search engines like Google. Of course, running ads isn’t just about building awareness of your business. To make PPC ads worth the cost, you need them to generate sales. While some marketing companies would have you believe that you […]
June 27, 2022

Performance Marketing Vs. SEO

Performance marketing and SEO both have a positive impact on revenue growth. How do they stack up against one another? Here’s how to distinguish between the two.
April 4, 2022

6 Digital Marketing Strategies for Your Campaign

There are many different digital marketing strategies out there. Learn which digital channels will benefit your business the most with this blog post from Group6 Interactive.
March 28, 2022

Benefits and Advantages of Local SEO (must read no 6 & 7)

Local SEO makes it easier for people in your area to find your business. Explore 6 different ways that focusing on local SEO can benefit you and your brand. 
March 7, 2022

Things To Know Before Outsourcing Your Vermont Business' Logo Design

An effective logo design can be your brand's most valuable tool in attracting new customers. Get tips for working with an experienced logo designer, using logos as marketing tools.
February 28, 2022

5 Benefits of Social Media Marketing for Small Businesses

As a small business owner, you’re always looking to attract new clients and elevate your company’s image. With the advent of social media, it’s never been easier to promote brand awareness, craft compelling stories, and connect with your customers. Ready to take your business to the next level? Read on to discover the top 5 […]
January 24, 2022

Why Online Reputation Management Is So Important

When prospective customers search for services, one of the first things they will see are reviews from previous customers. As a business owner, you want any potential customers to have the best impression of your company. This is where online reputation management comes into play. Keep reading to see the multiple ways online reputation management […]
August 9, 2021

Top 12 Dos and Dont's of Social Media Marketing

Social media has become a beneficial marketing tool for large and small businesses alike. It’s effective for both increasing website traffic and engaging customers. Before you dive into an organic social media campaign, read through these dos and don’ts of social media marketing to give your brand the boost it needs.   Do Have a Strategy […]
July 22, 2021